Structured Strategy. Measurable Momentum.
Fractional Executives and expert teams in marketing, CX, and infrastructure for growth-stage organizations.
Fractional Executives and expert teams in marketing, CX, and infrastructure for growth-stage organizations.

Fractional or interim CMO leadership
Regulatory risk mitigation & remediation
Marketing operating model & design
Brand & product portfolio positioning

Vendor performance frameworks
Talent & infrastructure development
Marketing channel ROI standardization

G&A reduction
Margin-aware prioritization
Budget & testing allocation frameworks
Enrollment & spend forecasting
Sparkstone Partners is a strategic advisory firm providing fractional CMO leadership to organizations ready to scale with clarity and discipline. We partner with CEOs, founders, and executive teams to align marketing with revenue strategy, financial performance, and operational execution.
Led by Kelly Nelson — a senior marketing executive with 15+ years of experience driving enterprise growth at Fortune 150 healthcare organizations and high-growth companies — Sparkstone brings C-suite expertise without the full-time overhead.
Our work blends strategic vision with measurable outcomes, including acquisition efficiency, customer experience transformation, and multimillion-dollar performance improvements.
We don’t just build campaigns. We build infrastructure, accountability, and growth engines designed to deliver sustainable results.
We are looking forward to connecting. Contact us with any questions.
256-203-9990, xt. 300

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